Grum shares new music from his upcoming album ‘Unreality’: ‘Come Alive / Pattern Recognition’.
Progressive house connoisseur, Deep State label head and Anjunabeats stalwart, June 24 sees the release of Grum’s fourth artist album, ‘Unreality’; his most reflective work to date, putting human connection in the digital age under the microscope. A story in two halves, the album is introspective, ideas-driven and song heavy, holding a mirror to Graeme’s own emotional journey over the last two years.
“The first half mostly came about in the summer of 2020. With all that time on my hands, and as a form of therapy, I started rediscovering a lot of 80s music I loved and hadn’t listened to for a long time. This turned into doing special 80s livestreams to connect with my fans. There is definitely a bit of longing here for simpler and happier times.” Grum explains. “The second half of the album has a darker, apocalypse rave feel to it”.
The final singles to be released before the album’s launch, ‘Come Alive’ and ‘Pattern Recognition’ connect both sides of the ‘Unreality’ narrative. “This is a bit of an oddball track which is possibly turning into my favourite off the album.” says Grum on ‘Come Alive’. “Sarah delivered a really lovely vocal about pulling yourself together. Musically, a big Depeche Mode influence on this one, with a bit of James Holden too.” A “proper synth workout”, ‘Pattern Recognition’ takes proceedings into Gabriel & Dresden vs. Felix da Housecat territory.
Grum embarks on phase one of his ‘Unreality’ tour this summer, including 18 dates across North America with shows in San Francisco, Las Vegas, Chicago, Toronto and more.
‘Come Alive / Pattern Recognition’ is out now. ‘Unreality’ arrives June 24 on Anjunabeats, and is available to pre-order as a single 12” vinyl via the Anjuna Music Store.
· Listen to Grum ‘Pattern Recognition’: https://youtu.be/bzTdcxdTyvs · Listen to Grum feat. Natalie Shay ‘Don’t Look Down’: https://youtu.be/c_QK2U8Zb1g · Listen to Grum feat. Sealine ‘Disconnected’ https://youtu.be/ZITzz3XDeEo